20+ Best and Easy Actionable Tips to Improve Your Site Speed

 

The first impression you make is through your website’s speed.

On the internet, first impressions are crucial. Your clients, readers, and website visitors form opinions about you and your company immediately.

A quick website load will provide visitors a positive first impression of you. An immediate victory for the user experience! Your new visitor is immediately satisfied if it loads quickly. Websites that load quickly are seen as trustworthy and professional. Speed is linked to effectiveness, reliability, and self-assurance.

On the other side, a slow website gives us the impression that it is risky, unsecured, and unreliable. And it’s really challenging to change that unfavorable first impression.

There is no second chance when it comes to user experience. 

In this article we will talk about some actionable tips to improve your site speed.

Slow websites kill conversions

Let’s briefly go through one of the initial statistics we displayed to you:

Let’s say 100,000 people every month visit your website. A 4 second delay would result in a loss of 40,000 potential clients.

If visitors are leaving because of slow load times, your sales will suffer as a result. Additionally, this is not just conjecture. This has been tested by some of the biggest companies on earth.

Effects of a slow website speed 

When page loads slowly, users quickly start to depart, according to our research. In around half of them, your potential consumers have already vanished. However, there is also a long-term effect. That prolonged loading time increasingly hampers your organic growth.

Customers eventually stop recommending your service to others after a negative encounter. It is less likely that reputable websites will link to your content. It might even make customers less likely to sign up for your newsletter.

We frequently associate a slow website with unreliability, which could eventually harm your business.

Your Google ranking is impacted by website speed

Google has admitted to having a passion for speed. They want to make sure that the internet is incredibly fast, simple to use, and accessible. They are performing admirably thus far.

There is a ton of information available concerning Google, page load time, and search engine positioning. Some of it is accurate; others, not so much. From Google’s own words, this is what we can be certain of.

“Although a new indication, site speed doesn’t have the same weight as a page’s relevance. Currently, the site speed signal only influences less than 1% of search inquiries.

It basically indicates that there won’t be much change to the typical website. However, you will suffer if your website is really slow.

How to Make Your Website Faster

The difference that propels your company to the next level owing to better search rankings and consumer engagement may be found in offering a fantastic user experience, which includes beautiful aesthetics, easy website navigation, and speedy page loading.

Continue reading to find out more about improving website speed and to learn about 20 of our top page speed optimization strategies. Don’t worry; we’ve also included lots of advice for WordPress users.

Fewer HTTP requests

A website’s loading time can be significantly slowed down by large amounts of HTTP requests. In a short, fewer bounces result in faster loading because your site won’t load until all HTTP requests have been answered. A quick approach to speed up your website is to manage those annoying HTTP requests. Avoiding the use of customized fonts and deactivating emoji capability are only two quick and simple strategies to reduce HTTP requests and speed up the loading of your website’s pages. Your site’s loading times will be sped up if you configure it such that images only load when a visitor scrolls down to the relevant section of the page. Read More